What I collect
If you ask for the Starter Kit, I collect your email address and a one-word tag saying where you came from — Instagram, YouTube, a DM, or direct. That’s it. There is no account, no password, and no name field.
I never see anything you type into the spreadsheets. They are files you download and own; they don’t send anything anywhere.
Who processes it
- Kit (kit.com, formerly ConvertKit) stores the email list and sends the emails.
- Cloudflare serves this website.
- Cloudflare Web Analytics counts page views. It is cookieless and does not fingerprint or track you across sites, which is why this page has no cookie banner.
- Google Drive hosts the kit files themselves.
- If you buy the Pro Kit, Stripe handles the payment. Your card details go to Stripe, never to me.
What I do with it
I send you the kit, and then roughly one email a week about setting money up so it runs without you. I use the source tag to work out which videos are worth making more of. Nothing else.
I do not sell, rent, or share your email address with anyone.
Leaving
Every email has an unsubscribe link at the bottom and it takes one click. Unsubscribing stops the emails but keeps your address on a suppression list so you don’t get re-added by accident.
Deletion
Email [email protected] and ask, and I’ll delete your record from Kit entirely. No reason needed, and I’ll confirm when it’s done. If you’re in the UK, EU, or California, this is the right you already have; you’re also entitled to a copy of what I hold, which is the email address and the source tag listed above.
Cookies
This site sets none of its own. Kit and Stripe may set their own during a signup or a checkout, which is what makes those work.
Contact
Joey Viola — [email protected]. Questions about this page get a real answer from a real person, usually within a day or two.
Lazy Money Lab is education, not individualized financial advice. Nothing here is a recommendation to buy or sell anything.